Hey everyone. Thank you for welcoming me into you inbox yet again.
Last week, I talked about Juul’s unraveling mission statement and the highly-valued startup’s new Big Tobacco CEO. I got some great email responses and plenty of a pro-Juul DMs.
The big story
This section might slowly turn into my grievance of the week, but this week the tale isn’t a screed against Juul, it’s a prolonged eye roll after the merger of two adtech companies responsible for pumping the internet full of garbage.
Taboola and Outbrain have merged forming a $2 billion adtech giant. Those startup names likely don’t mean much to you, but they’re both responsible for a lot of the publishing world’s junkiest ad units.
You’ve seen them. You’ve tried not to see them.
Taboola and Outbrain merge .. ‘YOU’LL NEVER GUESS WHAT HAPPENED NEXT’ <insert picture of cleavage> https://t.co/5DaTm5E6aQ
— Ross Caveille (@rcaveille) October 3, 2019
These startups grew their networks by sending traffic from one partner to another and incentivizing the flow of more traffic through them.
Being an adtech “giant” is pretty relative these days. Taking on Google and Facebook’s overwhelming ad duopoly is an incredibly noble goal — I would love for a true competitor to emerge — but I have very little faith that a frankensteined fusion of these two crap ad companies is going to do much to halt a war path, I hope someone else can find a path.
Taboola has pulled its content widget from InfoWars. A reminder that Taboola, Outbrain, et al. are part of the growing conspiracy theory problem. Some examples of Clinton propaganda on Taboola, etc. around the US election https://t.co/d80ij6xrIv pic.twitter.com/GiZgeuPApb
— James Temperton (@jtemperton) February 27, 2018
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On to the rest of the week’s news.
Trends of the week
Here are a few big news items from big companies, with green links to all the sweet, sweet added context:
Microsoft’s dual screen unveil
Microsoft dove headfirst into dual-screen folding displays at its hardware event this week. Take a peek at the Neo and Duo. Read more here.
Tesla buys a startup
Tesla has been arranging its efforts around robo taxies and its now making some acquisitions to bolster its presence. See them all here.
How did the top tech companies screw up this week? This clearly needs its own section, in order of badness:
Facebook news can’t be trusted:
[Facebook leads in news consumption among social feeds, but most don’t trust it]
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