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Big Data Is Taking eCommerce by Storm. Here’s Why You Can’t Wait It Out

Social Media Management / By

In today’s world of eCommerce, data has become the ultimate commodity. The eCommerce sector produces oceans of data on customers’ behavior and purchasing habits. But while some businesses have learned to cut through the tides of data, others are drowning. As data sets get bigger and more complex, traditional data processing tools become inefficient. If …

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6 Visual Merchandising Mistakes That Retailers Make

Press Release Marketing / By

By Ray Ko As anybody who has actually ever stepped inside a store understands, there are a great deal of items and advertising-related eye sweet defending your attention. Visual retailing is a shopkeeper’’ s chance to blast through the sensory overload and focus a consumer’’ s eye on particular items, attract individuals to engage with …

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If Your Small Business Hasn’t Gone Digital Yet, You’re Going to Be Left Behind

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By Rieva Lesonsky Post sponsored by Alibaba.com The word “transformation” conjures up images of instant change. Like a Harry Houdini magic act, one second the elephant is there, the next it’s gone. But the digital transformation of small business hasn’t quite moved at that pace. It’s taken more of a slower, evolutionary pace. For many …

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Ready to Get Back to Business? Now Is the Perfect Time to Up Your E-Commerce Game

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By Rieva Lesonsky Post sponsored by Alibaba.com As several years as I’’ ve run out school, September still seems like a time of renewal. A chance to begin once again, to transform some element of your life or your organization, to refocus on jobs that got forgotten in the heat and lazy days of summertime. …

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Smart Personalization Strategies to Boost Online Sales

Press Release Marketing / By

By Kiran Patil Did you know that people who click on product recommendations are two times more likely to convert? Nowadays, nearly every online business is leveraging product recommendations to boost revenues, increase customer satisfaction, and provide users with a more personalized shopping experience. There’s no doubt if a product recommendation engine is leveraged correctly, …

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Retailers: Is Your E-Commerce Website Ready for a Sales Surge?

Press Release Marketing / By

While total retail sales are down today (there’’ s been a 21.6% decrease from April 2019 to April 2020), online sales are bucking the pattern. The NRF reports a 21.2% increase in online and other non-store sales over the exact same period. Chances are e-commerce sales will continue to climb up as customers careful of …

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To Make Your Business Stand Out, Try ‘Borrowing’ Business Tactics From Other Industries

Press Release Marketing / By

All organisations have techniques of the trade—– ideas and techniques that assist them draw in consumers, boost income, and grow their business. These services tend to be understood and practiced within particular markets. Retail organisations, for example, have their tricks to success, and service organisations have theirs. But what if we blend it up? Exist …

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The Year Ahead for Small Business, Part 2: More Expert Predictions on New Trends and Opportunities We’ll See This Year

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Last week we took a look at what several business experts, entrepreneurs, and business thought leaders predicted was going to unfold for small business owners in 2020. Now, in part 2, I want to share additional predictions about advertising, marketing, workplace issues, retail, and more. If you missed part 1, be sure to read The Year …

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