Marketers say they face a key measurement dilemma with programmatic advertising: Their bosses want a clear sense of how media.
The median starting salary for a corporate chief marketing officer in the United States is expected to be $165,000 in.
The average CPM for advertising delivered via Facebook Ads Manager has been steadily rising since March, according to recent research.
Marketers say audience targeting is both the most effective programmatic advertising tactic and the most difficult to execute, according to.
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