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Top 5 Data Trends Powering Digital Marketing Growth in 2021

Last year saw a surge of martech tools, increased combinations, and AI automations. It’’ s clear digital connection has actually escalated, with huge quantities of information from several sources effortlessly moving from one platform to another. Research studies from McKinsey have actually stated that in 2020, digital change rose 5 years forward in about 8 …

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5 Key ABM Trends for B2B Marketers to Track Heading into 2020

I’’ ve participated in 2 B2B conferences in the previous couple of months –– B2B Sales and Marketing Exchange in Boston, and MarketingProfs B2B Forum in Washington DC –– and at both, account-based marketing was clearly top-of-mind. A bulk of discussions and sessions stimulated the term in some style, matching the pattern I’’ ve seen …

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