Online Advertising

Best of Perpetual Traffic—The 10 Most Popular Episodes

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If you’ve been running Facebook advertisements as long as Molly Pittman and Ralph Burns, you understand simply just how much the platform and techniques have actually altered for many years. And if you have actually been listening to Perpetual Traffic, the weekly paid traffic podcast produced by DigitalMarketer, for the last 4 years, then you […]

Web Optimization

An SEO’s Guide to Writing Structured Data (JSON-LD)

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Posted by briangormanh The Schema.org vocabulary is the ultimate collab. Thanks to a mutual handshake between Google, Microsoft, Yahoo, and Yandex, we have a library of fields we can use to highlight and more aptly define the information on web pages. By utilizing structured data, we provide search engines with more confidence (i.e. a better […]

Social Media Marketing

How to Boost Your Instagram Marketing

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With more than 500 million active users daily and increasing, Instagram has rapidly become a powerhouse in the social media world. The popularity of Instagram has led many brands to focus their attentions on the platform when it comes to their social media marketing efforts, and whilst many are taking full advantage of the opportunities […]